A total of 15 Brazilian companies [1] participated in the collective pavilions organized by Beautycare Brazil at the latest edition of the in-cosmetics Global 2025 fair, held on April 8-10 in Amsterdam, the Netherlands.
The companies reported a total of 2,766 business meetings with USD 1.2 million in deals completed during the fair and another USD 19.2 million deals expected for the next 12 months.
Among the highlights of the fair, Chemyunion, a participant in the Beautycare Brazil project, won the 2nd place in the Sensory Bar Award 2025 with the “Be your beauty” campaign. The initiative delighted the public with a sensory approach focusing on self-care, using formulas with enveloping textures that celebrate the natural beauty and unique essence of each individual. The major protagonist was the innovative “Cream to Toner – Neck & Décolleté Care (FGC002D24) with Emulfeel®️ SGP CHI,” which surprised judges and visitors thanks to its unique processing and sophisticated touch.
Additionally, the “Sustainable Beauty” seminar, given by Fábio Brasiliano, Director of Sustainable Development at ABIHPEC, attracted visitors interested in learning more about sustainable initiatives that can shape the future of the industry.
“Our participation at in-cosmetics Global 2025 reaffirms the commitment of Brazilian industries to innovation and product diversity as a competitive advantage in the international market. These results prove that Brazil is further consolidating its position as a leader in ingredients for the Cosmetics, Toiletries and Fragrances sector,” commented Tiago Milani, International Business Manager at ABIHPEC and representative of Beautycare Brazil.
Footnotes
[1] ALS B&PC, Apoena Biocare, Aqia Química Inovativa, Assessa, Atina Ativos Naturais, Bela por Natureza, Chemyunion, Granatum, Maian, Nanoscoping, Nanovetores, Plantus Industry, Prolab, TC Química, and Vollmens.