Profile Products, and McHutchison and Vaughan’s Horticulture Add New Industry Experts


(L to R) Bill Perdue (Regional Sales Manager) and Chris Freeman (Senior Technical Specialist) of Profile Products, and Jeff LaCourse (Perennial Technical Sales Specialist) of McHutchison and Vaughan’s Horticulture

(Left to Right) Bill Perdue and Chris Freeman of Profile Products, and Jeff LaCourse of McHutchison and Vaughan’s Horticulture

Profile Products Welcomes 2 New Hires to Strengthen Horticulture Division

Profile Products has announced two significant additions to its Profile Growing Solutions business: Bill Perdue as Regional Sales Manager for the South-Central United States and Chris Freeman as Senior Technical Specialist for the international market. Both new hires bring extensive experience that will enhance Profile’s commitment to delivering exceptional value and innovative solutions to its customers.

Perdue will lead horticulture sales in Louisiana, Texas, and Colorado. He will represent the full Profile Growing Solutions portfolio and work with the team to develop customized solutions for growers in the region. Perdue will also work closely with Profile’s distributor representatives to support Florikan controlled-release fertilizer sales to large greenhouse and nursery growers.

Prior to joining Profile, Perdue spent the last four years with Dümmen Orange as the Sales Manager for tropical plants, managing a $25 million portfolio. With nearly 30 years of experience in distribution sales, including a tenure at Griffin Greenhouse Supplies, Perdue has worked with large growers across the U.S., particularly in the South-Central region.

“Bill’s deep understanding of the horticulture industry and his experience in distribution sales make him an invaluable asset to our team,” says Mark Wilson, Sales Director of Horticulture at Profile Products. “His ability to build and maintain strong relationships with growers, coupled with his knowledge of the full product portfolio, will ensure that our customers receive the best possible service and solutions.”

Mark Your Calendars for Evening of Excellence (and Look Back at Past Winners)

In Freeman’s role as a Technical Specialist for the international market, he will drive global sales of HydraFiber, the company’s flagship engineered substrate. Freeman will work to extend HydraFiber’s reach into the international market following its success in North America.

Freeman has an extensive international background, having worked on five continents, and he has served growers of various horticulture crops, including ornamentals and vegetables, both outdoors and in controlled environment agriculture (CEA). His expertise encompasses all aspects of crop production, including plant propagation, nutrition, integrated pest management (IPM), biological controls, substrates, and controlled-release fertilizers. He earned his Master’s Degree in Horticulture from Texas A&M University.

“We are thrilled to have Chris Freeman join our team,” says Dr. Michael Robeson, Vice President of Research and Development at Profile Products. “His extensive background and commitment to excellence align perfectly with Profile’s mission to provide the best solutions for our customers. We are confident that his contributions will significantly enhance our ability to meet the needs of our growers and support our continued growth.”

McHutchison and Vaughan’s Horticulture Hire Experienced Sales Specialist

Jeff LaCourse was recently named Perennial Technical Sales Specialist for McHutchison and Vaughan’s Horticulture.

With 46 years of professional experience working in the horticultural industry, LaCourse has been involved with different growing operations in Texas, Oregon, and California over the years. His background includes expertise in propagation, stock production, production planning, growing, technical support, product development, sales, and marketing.

“We’re really excited to have Jeff join our McHutchison and Vaughan’s Horticulture team,” says Ken Turrentine, President of McHutchison and Vaughan’s Horticulture. “His extensive knowledge of perennials is truly incredible. He will help us further develop and grow that market share which is very important.”

LaCourse has been responsible for the propagation and stock production of perennials, ornamental shrubs, and annuals for more than 900 different genera of plants.

Prior to joining McHutchison and Vaughan’s Horticulture, he served as the integrated product team lead for perennials at Dümmen Orange.

LaCourse will be attending Cultivate’24 along with other McHutchison and Vaughan’s Horticulture team members in Columbus, OH, from July 13 to 16, 2024. The largest horticultural industry event of the year takes place at the Greater Columbus Convention Center. Both companies will be exhibiting at Booth 1233 in the Exhibit Hall.

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